LoyalMark Exhibits at 2012 Toronto Spa Show
Where were you on April 29-30, 2012? LoyalMark was chatting up spa owners at the North American Conference for Esthetic, Spa, and Medical Spa Professionals at the Metro...
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How to Make Loyalty Program Data Pay Off
Business owners often assume that the sole purpose of loyalty programs is to build customer loyalty, as their name suggests. But one major, oft-overlooked benefit of running loyalty...
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How Loyalty Programs Help You Profit from the 80/20 Rule
Vilfredo Pareto was a 19th century economist and sociologist who observed that a relatively small number of causes are responsible for a large number of effects, typically at...
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7 Little-Known Facts about Customer Loyalty Programs
Customer loyalty is a powerful thing. Loyal customers will stick with your brand through thick and thin, sing your praises to everybody they know, and purchase your products...
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4 Factors to Consider Before Starting a Loyalty Program
It has long been said that it’s easier and less expensive to sell to existing customers than it is to acquire new ones. As a result, many businesses...
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